In 2018 we are experiencing a tremendous increase in ICOs, whereby a number of crypto currencies are sold in the form of what is commonly referred to as tokens. Although in the crypto space the phrase ‘know your customer’ seems insignificant or of little importance, some jurisdictions are already asking for KYC checks or are in the process of launching regulations which will set KYC checks as mandatory.
Why is it important to know who is throwing money at your venture? The serious ICOs vs the shady ones. ICOs (initial coin offering) have become great ways to raise cash and to support fantastic ideas; it is true, other no so great ones, have also benefited from what some people may want to label as a frenzy to throw money at “blockchain stuff”.